Viral
Tools
My Role
Landing Page Design, Prototype, Interaction Design.
Overview
Viral is a social media management agency that helps businesses get traction, and ultimately make crazy sales.
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Discover
After getting briefed on the business objectives, I began my design process with competitor analysis research. Making findings on who the direct and indirect competitors are, what they are doing, their target audience, the look and feel of their website to give insight into what I should be doing and considering while designing for viral.
Define
Here I define the goal of this project, and user persona, and features of the landing page to help keep things in perspective.
Project Goals
Design and deliver Viral's responsive landing page prototype within a month. The landing page has to address the needs of the business, while selling Viral's services to every site visitor.
Success Criteria
The project would be considered a success upon delivery, feedback and iteration of the responsive prototype within a month.
Challenge
Visual Style
I built the visual styles alongside designing the hi-fi prototype, bearing in mind that Viral wants to be perceived as a fun and flexible agency.
Prototype
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Thoughts & Learnings
I love eet!
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